Aternity Insights

Aternity Insights

Aternity collects a comprehensive set of data from end-user devices across the entire organization. In addition to analyzing this data and generating reports on user account activity, Aternity proactively provides Experience Insights based on the collected data.

My Role
UX/UI Designer
Team
Cross-functional

Process and Deliverables

Comprehensive approach to redesigning data insights and analytics experience

Research

User interviews and analytics review

Competitive Analysis

Market evaluation and benchmarking

Product Owner Collaboration

Stakeholder alignment and strategy

Adobe XD Prototyping

Interactive prototypes and wireframes

Icons & Illustrations

Custom visual assets and iconography

Cross-team Dependencies

Multi-team coordination

UX Design Process

A systematic 5-stage approach to redesigning the insights experience

1

Usability Audit

Performed a comprehensive audit using heuristic evaluation, user interviews, and performance analytics. Identified improvements for navigation, goal tracking, and social engagement.

  • Heuristic evaluation of existing interface
  • User interviews with key stakeholders
  • Performance analytics review
  • Navigation and engagement analysis
2

Design Strategy

Created a redesign strategy to simplify user flow, enhance goal tracking visualization, and boost community engagement. Developed a roadmap for short-term fixes and long-term enhancements.

  • User flow simplification strategy
  • Goal tracking visualization enhancement
  • Community engagement improvements
  • Short-term and long-term roadmap
3

Prototype Development

Wireframing: Redesigned core screens for a more intuitive user journey. High-Fidelity Prototyping: Used Adobe XD to create detailed prototypes. User Interface Design: Revamped visual identity with vibrant colors, dynamic elements, and well-chosen typography.

  • Core screen wireframing and redesign
  • High-fidelity Adobe XD prototypes
  • Visual identity revamp
  • Typography and color system design
4

User Feedback & Refinement

Conducted user testing to gather feedback and identify usability issues. Made iterative refinements to enhance user satisfaction.

  • User testing sessions
  • Usability issue identification
  • Iterative design refinements
  • User satisfaction enhancement
5

Implementation & Launch Support

Collaborated with the development team to ensure smooth implementation. Supported the development phase and played a key role in the successful relaunch, monitoring feedback for future updates.

  • Development team collaboration
  • Implementation quality assurance
  • Launch support and monitoring
  • Post-launch feedback analysis

Challenges & Solutions

Identifying key UX challenges and implementing effective design solutions

Design Challenges

  • Make subscription widget accessible without cluttering information-heavy screens
  • Design top bar KPI metrics with relevant icons and effective data display
  • Indicate non-default filtering, sorting, and digest settings when sidebar is closed
  • Manage complex data visualization without overwhelming users

Design Solutions

  • Placed digest subscription inside sidebar with sorting and filtering options
  • Added gradient border to KPI metrics blocks with researched relevant icons
  • Orange notification icon displays when settings are not in default state
  • Implemented progressive disclosure for complex data interactions

Key Features & Capabilities

🎯 Smart Filtering

Advanced filtering and sorting options with visual indicators for non-default states

📊 KPI Metrics

Real-time top bar metrics with gradient borders and intuitive iconography

📰 Digest Subscription

Curated insights delivery based on user preferences and organizational needs

📱 Responsive Design

Optimized experience across all devices with collapsible sidebar functionality

🔍 Advanced Analytics

Comprehensive data analysis with interactive visualization components

⚡ Real-time Updates

Live data streaming with instant trend analysis and performance tracking

The Use Cases

Real-world scenarios demonstrating the Insights interface in action

Experience Insights Dashboard

The Experience Insights page features a convenient left sidebar, sorting and filtering options, and a subscription feature for insights. The top widgets provide total real-time trends

Aternity Insights Diges

The screen includes a left sidebar featuring subscription options for the Aternity Insights Digest.

Experience Insights Digest

The Aternity Insights Digest presents curated insights tagged according to user preferences, categorized into improvement and achievement columns.